Top 10 Physical Security Technology and Automation Trends
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Over the last decade, several big new trends in security technology have emerged to overhaul what it means to work in the industry.
Category: Thinkcurity Sales & Marketing
10 Ways Private Security Firms Can Increase Profitability
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It’s essential to continually assess what’s working and what isn't to make changes that improve profitability. This is especially true for physical security businesses because of their unique needs and challenges. You must continuously make operational changes to remain profitable.
How Social Media Has Impacted Physical Security
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The increased use of social media over the past decade has had an enormous impact on physical security. Through surveillance, access control systems, and crowd behavior analysis, social media has proven to be an invaluable tool for keeping people safe.
How to Use LinkedIn for Prospecting Physical Security Clients
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LinkedIn is a robust platform, but most think it's only use is finding new jobs. While it’s an excellent system for finding new candidates (perhaps a future topic of discussion here at Thinkcurity, we’re finding that physical security companies are using it increasingly to prospect for new clients.
How to Pinpoint Your Target Market
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Like most small businesses, you may be unsure of who your target market is. Or worse, you may think your core audience is everyone.
How to Win In-House Contracts as a Private Security Company
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For a long time, the contract security industry has faced fierce competition. A limited number of large companies dominate the market and hundreds of other security guard businesses battle for what’s left of the contracts.
The Essentials of Healthcare Security: 4 Key Considerations
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Hospitals and healthcare facilities are more than just places of healing; they are complex ecosystems where the stakes of safety and privacy are exceedingly high. Navigating the many challenges requires a nuanced understanding of both the physical and psychological aspects of security.