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How do you market a security guard company, or more specifically, how do you win new clients for a security guard company? There is no single “right” way to market your security guard business; you need a unique and effective marketing plan. Utilize these marketing ideas to improve the marketing strategy of your security guard…
The increased use of social media over the past decade has had an enormous impact on physical security. Through surveillance, access control systems, and crowd behavior analysis, social media has proven to be an invaluable tool for keeping people safe.
As a business in the security industry, you’ve got a few options when it comes to HR and payroll. You can do it all manually in-house, outsource to a bookkeeper or CPA, or you can choose an HR and payroll service provider which comes in the form of HCM software.
Drones have revolutionized the way we look at surveillance, allowing us to have an eye in the sky from just about anywhere. Whether you’re a business or government agency looking for a cost-effective way to monitor large areas, or simply someone wanting to keep an eye on their property from afar – drones are the…
The physical security sector is constantly evolving, and your company must grow with the times. Otherwise, you risk falling behind and missing some of the best job opportunities available.
Win more contracts, stand out from the crowd, and be the go-to security firm in your region by understanding the market, and following these tips.
Holiday season is here and for most that means it’s time to relax, maybe take a little year-end vacation, spend some time with family, go to parties and events, and do a little shopping. But for those in the private security industry the holidays can be the busiest time of year. Providing security services during…
LinkedIn is a robust platform, but most think it's only use is finding new jobs. While it’s an excellent system for finding new candidates (perhaps a future topic of discussion here at Thinkcurity, we’re finding that physical security companies are using it increasingly to prospect for new clients.
Economic downturns or times with high inflation are a double-edged sword for security companies. Customers are looking for ways to reduce their costs, but security services are more in demand as crime tends to increase. So, what steps can your security company take to ensure you remain profitable while helping out your customers?
Recessions affect all industries, but it seems like the physical security sector is affected from two sides. On the one side, supply chain disruptions (a leading cause of the current economic situation) have limited companies’ abilities to procure equipment and supplies. The U.S. Bureau of Labor and Statistics reports an 8.3% price increase on all…
It's that time of year again when businesses are preparing for the holiday season rush.
“We’re stretched thin.” That statement exemplifies the situation across many police departments across the US, which are struggling with critical staffing shortages. According to a recent CNN report, “Departments in places like Kansas City, Atlanta, Portland, Dallas, and Seattle are facing staffing shortages numbering in the hundreds.” How bad is the police officer shortage? According…
