What’s inside:

  • An overview of top selling strategies and how to apply them to the physical security industry.
  • How to develop your target audience and ideal client profiles.
  • The formula for creating the perfect value proposition.
  • BONUS: 9-Step Process to Conducting a Sales Audit, AND a quiz to identify which selling style works best for you

Without a sales strategy, you’re throwing spaghetti at the wall to see what sticks…

According to a recent report by HubSpot, companies without a sales strategy closed 78% fewer deals. Also, 50% of businesses admit they lack a solid sales strategy. What could your physical security company do with a 78% boost in sales?

This ebook will cover the basics of sales strategies, from researching and understanding your prospects to utilizing technology for improved efficiency. We’ll discuss how to create a powerful value proposition in your messaging, determine the best sales style for your business, and show you the importance of following up with each customer. Our goal is to help you understand the key principles of successful sales strategies and equip you with the knowledge and tools needed to achieve success for your security business.

Download the Guide